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Trade Show Giveaways

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1 Trade Show Giveaways on Mon Aug 15, 2011 6:38 pm


Ah, trade shows: an industry's chance to show off the best and brightest it has to offer. Whether you were in your field from day one or you're the new kid on the block, making a splash at a convention or exhibition is a huge deal. Show your competition you're made of the stuff it takes to compete with customized trade show giveaways!

Cheap giveaways are a fantastic way to make a huge investment in a customer without having to take a huge chunk out of your expense account. For a few cents toward every item, you will not only provide a foot in the door to talk to a brand new customer or make a business contact, but you will be providing them with contact information they can use to get in touch with you. Playing hard to get doesn't work as well in real life as it seems to in the movies, so make sure the people you truly care about have every tool they need to get in contact with you.

There are several important things to think about when deciding what kind of inexpensive gifts to give away at trade shows and conventions. One of these is your audience. Are you aiming your campaigns at children, with the hopes that they will use their irresistible cuteness to convince their parents to look into your company? Or do you prefer focusing the custom products on an older generation, one that values usefulness over glamour and will appreciate having everything spelled out in embroidery, heat transfer, or laser engraving? That's the beauty of customized products - it's up to you!

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